Many website owners lack the resources and expertise to correctly maintain their websites. They may also be reluctant to contact development firms due to the perceived costs and long-term contracts. However, unprofessional site updating can often damage the site, even unintentionally. Broken links, exposed files, and unoptimized graphics can all slow down page download speeds and make the site more vulnerable to hackers and spammers.
There are many reasons to perform regular website updates, including:
- To keep the site fresh and engaging for visitors
- To update product or service information
- To incorporate new features and functionality
- To improve the site’s search engine ranking
- To patch security vulnerabilities
The frequency of website updates will vary depending on the type of site, the product or service being sold, and the information being provided. However, it is generally recommended to update the site’s content at least once a month, and to perform security and software updates as soon as they are available.
Monster Digital Marketing can help you with all of your website maintenance and update needs. We have a team of experienced professionals who can keep your site running smoothly and securely. Contact us today to learn more about our services.